O’Leary speaks next and decides to give Moore and offer. It is her belief that the cost of educating people on what the use of the product is for outweighs the benefits, and for that reason she can’t invest into it. According to her, it’s pretty hard to tell what the product is actually for unless there were to be pictures of noses plastered on the packaging. He wants to get this business running because all of the time and money they have put into it.īarbara Corcoran seems to have a minor issue with the nasal screen though. So far, Moore and his friends and family have invested nearly $1 million into the company, which is why this is so important to him. When he attempted to make a deal with a drug company, they told him that the product idea would be shelved because they would rather treat the issue for $14 dollars instead of putting out a prevention for it for $1.00.
#First defense nasal screens license
Robert Herjavec wants to know why he wouldn’t just license this to one of the larger drug companies out there, but Moore tells him that he already tried that. With the money he would receive from making a deal with one of the Sharks, he would put that towards the production of more units so that he would be able to fill the order in the contract. His nasal screen has been proven to reduce the risk of nasal infections and respiratory problems because 90% of the air we breathe is through out nasal passages as opposed to through our mouths. Moore agrees wholeheartedly that this will end up being a worldwide product. Kevin O’Leary is curious about whether or not the First Defense Nasal Screen is supposed to be popular in other countries where it is more common for people to wear face masks. Moore even brought the contract with him to provide the Sharks with proof of the deal.Īll of the Sharks appear to be more attentive to what Moore has to say now that he’s pulled out the contract. These sales will actually be generated through a 6 year contract he made with a company that will end up paying him $8 million in total.
Since Moore has introduced his product to the market, he has sold around 1.7 million units and they were sold at $.60 each. When the Sharks hear his answer, they are all genuinely surprised. What he wants to know is how many sales he has made so far. Next to speak and to actually ask a real question is Daymond John. This seems to stun Moore, because he stumbles over his words before finally saying he knows how big this product could actually be. Mark Cuban is the first to say anything by asking “are you kidding me?”. What he ended up inventing was the first lightweight, no insert nasal screen that has been clinically proven to reduce the inhalation of allergens, pollen, pollutants, and pet dander by almost 99%.Īfter finishing his pitch, Moore open ups the floor for any questions the Sharks might have.
As a result of its high demand, he took it upon himself to create his own treatment brand to put out there on the market.
According to him, there are so many people who seek nasal treatment due to breathing contaminated air and that 1 out of 5 commercials aired on television is an ad for nasal treatment. Moore enters the Shark Tank seeking a $500k investment in exchange for a 10% equity in his business. Moore was hoping that at least one of the Sharks would see the potential in his innovative new project and give him the offer he needs to get this product out on the market. That is why he decided to take his idea to the Shark Tank, a place known to either make or break a new business. Without the proper financial backing or connections in the marketing industry, his company would take a considerably long time to really get off the ground. The concept of his product is pretty brilliant, but Moore can’t properly launch is First Defense Nasal Screen all by himself. It clears the air you breath from a good portion of allergens, which in turn lowers the risk of a person having some sort of allergy or asthma attack. The First Defense Nasal Screen is basically a filter for your nose. So what he came up with was a nearly invisible nasal strip that is placed over each nose hole. What Moore wanted to accomplish with his product was to eliminate as many of the factors that could irritate these conditions as he could. There are millions of people out there who suffer from asthma and allergies, which can make day-to-day life pretty challenging. Joe Moore is a man with a vision and a brilliant idea for a product that could make the lives of so many people just a little bit easier.
#First defense nasal screens update
First Defense Nasal Screen – 2023 Update.First Defense Nasal Screen on Shark Tank.
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